How to Connect My Amazon Seller Account and Advertising Account to Less2More

Before using Less2More AI Ads for the first time, you need to complete two authorizations: Selling Partner API (SP-API) and Amazon Advertising API . Once both...

2 min readUpdated Jun 2026

Before using Less2More AI Ads for the first time, you need to complete two authorizations: Selling Partner API (SP-API) and Amazon Advertising API. Once both are connected, the system will sync your data so you can start creating AI Ads.

Where to Start

  • First-time Onboarding: if you haven't authorized any marketplaces yet, the system will guides you to the authorization page during your first login.
  • Manage Marketplaces: navigate to Manage Stores from the top-right menu to use actions like Authorize, Reauthorize, or Connect.


Less2More store and advertising account connection setup screen


Authorization Order

Step 1: Connect SP-API

  1. Select Region: North America, Europe, or Far East (Asia-Pacific).
  2. Select Marketplaces: you can select multiple selections within the same region.
  3. Authorize: click Connect SP-API and complete the process in the Amazon popup window.
  4. Verification: after success, the status will change to Connected with a timestamp

Step 2: Connect Advertising API

  1. Unlock Button: this button remains disabled until you complete Step 1.
  2. Authorize: click Connect Advertising API and complete the Amazon authorization popup.
  3. Verification: after success, the status will change to Connected with a timestamp.

Data Synchronization

Upon your first successful connection, the system will display "Loading Data from Amazon." Initial synchronization typically takes 30-60 minutes. You can start creating AI Ads once the sync is complete.