Before you start, ensure you meet the following requirements:
- Complete Authorizations: Successfully connect both SP-API and Advertising API.
- Verify Eligibility: Ensure the selected marketplace is eligible and authorizations remain valid.
Entry
On the Dashboard, find the Create AI ad button and click it.
Creation Flow
- Select store: choose your target marketplace.
- Select product: choose the specific SKU/ASIN you want to advertise.
- Goal ACOS: set your goal ACOS.
Note: Setting this too low may reduce bids and limit ad delivery. Many sellers start between 30%-40% and iterate based on performance. - Total budget: set the daily total budget for this product. The AI dynamically allocates this amount across multiple campaigns.
- Goal name: name your AI ad (you can keep the default or enter a custom name).
- AI Strategy Mode: choose a strategy (Conservative / Aggressive / New Product) that fits your goals.
- Submit: Click Create AI ad to launch.
- (Optional) More Settings: expand this section to add advanced inputs:
Keywords: add specific keywords with Exact match.
Negative Keywords: add keywords to all campaigns within the AI Ad as Negative Phrase.
Product Targeting: add target ASINs with Exact match.
Negative Products: add ASINs to all campaigns within the AI Ad as Negative.
After Creation
A newly created AI Ad may show "Creating" for a short period. The system may disable the toggle during this phase.
If the system notifies you that only one AI Ad can run per product at a time, please pause or stop the existing AI Ad before launching a new one.